MBA e-Commerce and Internet Marketing

Back in the 1980s no one suspected that there would soon be a whole new kind of business — companies that sell their own or other people’s products and services via the Internet. Also, several new professions emerged: managers dealing with promotion in social networks, online marketing, and several others related primarily with the specifics of network business interactions. On the other hand, this era of knowledge and universal informatization has led to changes in consumer behavior.

The purpose and objective of this educational program is to train a new generation of highly skilled leaders in e-business management able to:

  • effectively develop their departments and organizations through the use of the potential of modern internet technologies
  • successfully solve business problems in difficult conditions of increasing globalization and the rapid development of the information environment generating significant risks and opportunities
  • make a practical contribution to the development of innovative enterprises and effective modernization of the Russian economy through the use of advanced e-commerce tools and internet marketing

Upon completion, you will:

  • Have a more systemic approach towards management decisions on the development of e-business or traditional business with e-commerce features based on the best management practices
  • Learn the latest marketing trends
  • Be able to optimize the logistics system and key business processes
  • Master the project and process management approaches
  • Master the specifics of managing virtual and traditional teams
  • Adapt the best practices in the field of traditional and international marketing, operations management for their use in your organization
  • Be able to learn from the experience of your fellow students and expert practitioners in building and, managing a company specializing in e-commerce and marketing field

Who should choose this program?

  • Senior and top managers of various levels whose area of responsibility includes the implementation of projects in the field of e-commerce and marketing
  • Directors and managers of business development or strategic management and marketing
  • Heads of consulting projects

Course Duration and Study Plan

The duration of the MBA Professional program in «e-Commerce and Internet Marketing» is 2 years. There are 14 basic modules, as well as a more specialized part in the schedule.

Admission requirements:

  • University degree (bachelor's, master's, specialist)
  • 2+ years of employment career

Diplomas:

Upon the graduation each graduate receives two diplomas:

  1. Diploma of Master of Business Administration (MBA)
  2. International Diploma awarding Master of Business Administration degree (in English) with UNESCO logo, as well as pan-European Diploma Supplement. The documents do not require additional translation or certification for production to foreign organizations.

Training formats and tuition fee:

Part-time with Distant Technology methods Part-time (weekend group)
with 2 onsite sessions in Moscow
Part-time (weekend group)
with 1 onsite session in Moscow and
1 onsite session abroad
149 000 rub.
(219 000 rub.)
219 000 rub.
219 000 rub.
(269 000 rub.)
269 000 rub.
249 000 rub.
(369 000 rub.)
369 000 rub.

The price includes a full course of study (2 years), no additional payments required;
Education loan up to 36 months with an initial payment of 0% is possible.