MBA in Pharmaceutical Marketing

The pharmaceutical market is characterized by an increased level of competition, so without a competent marketing it is virtually impossible to keep on.

A MBA in Pharmaceutical Marketing allows you to acquire the skills and knowledge about the features of the pharmaceutical market, the characteristics of the target audience segments, regional specifics, and modern marketing developments. The program is aimed at developing the tools for increasing the effectiveness of sales in the pharmaceutical market in Russia.

Upon completion, you will:

  • learn about the structure and conjuncture of the pharmaceutical market in Russia
  • learn how to analyze changes in the market and learn how to effectively use the marketing information
  • study the principles of brand management, communications management
  • master the tools of drug and non-drug product promotion in the Russian pharmaceutical market
  • gain knowledge about communication with distribution channel system’s participants aimed at improving business performance in the changing environment

Who should choose this program?

  • Account managers at pharmacy chains
  • Category managers at drugstore chains with little experience, but serious career ambitions
  • Heads of pharmacies
  • Heads of a large pharmaceutical companies

Course Duration

The duration of the MBA in Pharmaceutical Marketing is 2 years. There are 14 basic modules, as well as a more specialized part in the format of the onsite session in Moscow.

Admission requirements:

  • University degree (bachelor's, master's, specialist)
  • 2+ years of employment career

Diplomas:

Upon the graduation each graduate receives two diplomas:

  1. Diploma of Master of Business Administration (MBA)
  2. International Diploma awarding Master of Business Administration degree (in English) with UNESCO logo, as well as pan-European Diploma Supplement. The documents do not require additional translation or certification for production to foreign organizations.

Training formats and tuition fee:

Part-time (weekend group)
with 2 onsite sessions in Moscow
219 000 rub.
(269 000 rub.)
269 000 rub.

The price includes a full course of study (2 years), no additional payments required;
Education loan up to 36 months with an initial payment of 0% is possible.