In today’s economy advertising is not just an engine of commerce, it is also the main mechanism for attracting and retaining customers. Professionalization of the field of advertising and marketing leads to enormous business opportunities, finding of which requires fundamental knowledge in the field of business, economics, management, marketing, advertising and consumer behavior.
Students learn:
Specific attention is paid to: the theories of management, project management, innovation management, accounting and analysis, financial management, human resources management, business process modeling, investment analysis, etc.
Specialization disciplines include:
Elective courses of study: marketing research, internet marketing, marketing communications, brand management, basics of multimedia, consumer behavior, basics of advertising, etc.
Upon completion of the program graduates will be able to:
Job placement
Upon completion of the training, graduates successfully work in small and medium-sized enterprises in the departments of marketing and advertising, special projects and campaigns, advertising and marketing agencies as:
Learn more about the curriculum of BBA: Advertising business and Internet marketing
Program duration:
from 2,5 to 4,5 years.
Admission requirements:
Certificate of Secondary Education (11 classes) or a diploma of secondary vocational education (college or training school).
Diplomas:
Upon graduation and the defense of the final project students receive:
Training format and tuition fee:
Part-time (weekend group) | Part-time with Distant Technology methods |
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79 000 rub. ( |
33 900 rub. ( |
*The prices are valid [check_your_javascript_for_see_date_and_project]
Cost per one year of study;
Education loan up to 36 months with an initial payment of 0% is possible.